Cynic or Sentimentalist—Does a Good Value Equal High Cost?
Today, many of us confuse the meaning of the word “value” with the word “price.” However, these terms mean very different things. Oscar Wilde—the 19th-century Irish poet and playwright—once defined a cynic as, “A man who knows the price of everything, and the value of nothing.” This line from Lady Windermere’s Fan reminds us that there is an often overlooked distinction between the cost of something and the value of something. For example, lug nuts are very inexpensive to buy, but they have immense value when you are driving down the highway and want your wheel to stay secure. Price is what you pay—value is what you get.
What value do you get with C&J Well Co?
At C&J Well Co, although we know our prices are generally somewhere in the industry average—not the most expensive, nor the cheapest—we believe the value we provide is second-to-none. This value is most clearly seen in our equipment and experience.
The Value of Our Equipment
This unparalleled value is seen in our well drilling operation when we use non-corroding, stainless- steel well screens, and rust-proof fittings. Our Grundfos submersible pumps offer high efficiency, high resistance to sand and other abrasives, and easy maintenance. Grundfos pumps are made of stainless steel, increasing the life and performance of the pump. Our Flexlite fiberglass composite pressure tanks are the very best tanks in their class that money can buy. Flexlite pressure tanks have become the tank of choice in residential and commercial applications for their unmatched performance over steel. They contain no steel, so they can’t rust.
The Value of Our Experience
With 25 years of well drilling, service, and maintenance experience, C&J Well Co has become the Indianapolis area’s premier drilling, water treatment, and full-service well contractor. Our licensed technicians are more than equipped to provide expert solutions to even the most complex well issues. Our decades of serving Hoosiers are what allows us to respond quickly to water emergencies, often on the same day. Also, we back our parts and labor with a limited 10-year warranty. When you partner with C&J you can trust you’re getting a team that cares enough to serve you with our very best. That’s great, but what about the price?
In Lady Windermere’s Fan, Oscar Wilde articulated the need for a balance between value and cost, saying “The sentimentalist is a man who sees an absurd value in everything and doesn’t know the market price of any single thing.” Our premier value notwithstanding, we too understand that the price of something is very important. We aren’t naive or complacent about the current economic crisis in which Hoosiers find themselves. It is our goal to offer premier value along with competitive prices. That’s why, for the rest of the summer we are splitting the regular service call/diagnostic fee from $150 to $75. If it’s Monday through Friday, and you’re willing to put a C&J sign in your yard, we will take 50% off our fee for service and diagnostic calls. This summer, don’t be a cynic or a sentimentalist—get a great value at a great price with C&J. Contact us for more details or to schedule!